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Serving Communities Serving Communities

Sustainability Objectives

We care passionately for our communities, leveraging everyday moments to serve their needs. Through initiatives across regions and businesses, we aim to reduce hunger, disease, and living costs while uplifting the underprivileged and youth, creating healthier, happier communities.

DFI serving communities
Reducing Hunger & Improving Health

As a leading Asian retailer, we recognise it is our duty to utilise our strengths to assist those in need and reduce hunger in our communities. In line with our values, we also promote and involve our customers in our campaigns to raise awareness about food security issues within the communities we serve.

Reducing Cost of Living

We are dedicated to helping all our customers make the most of every dollar they spend with us. In the face of the rising cost of living, we are committed to offering high quality products while keeping prices affordable.

Empowering Communities & Employees

We strive to improve the daily lives, health and education of underprivileged children and young people in our communities and raise their self-esteem. In addition, by creating a more diverse, equitable and inclusive society, raising self-esteem and empowering individuals to reach their full potential, we hope to break the cycle of disadvantage and provide opportunities for personal growth and success.