To consumers, the fresher the food, the better the quality. Taking advantage of available space, DFI built a vertical farm in its Malaysian Distribution Centre with partner Sustenir Agriculture. The farm grows the highest quality vegetables, free from pesticides, environmental pollution and heavy metals. Vertical farms use 95% less water than traditional farms and ease the burden on arable land. The leafy greens go from farm to store within 24 hours, which preserves their freshness and nutrition. Compared to imported produce, they generate 92% less carbon emissions while maintaining their nutritional quality. In Singapore, small-scale vertical farms in CS Fresh supermarkets showcase the sustainable concept of farm to shelf, so customers can see the benefits up close.